On the Path of Personal Branding: In the Footsteps of Spotlight 2025
One of the key events in the creative industry once again showed us that building a personal brand isnot a one-time activity, but an ongoing process - a path that requires multi-faceted understanding.Many speakers with ...
Personal Brand and Money Psychology
There are many stereotypes, fears, superstitions and illusions about money. Studies have shown thatwealth or poverty depends not on how much we work, but on our attitude towards money.I have been researching this topic in ...
Why I’m not a coach? And why is it good for my clients
Since I founded Personal Brand Agency, every other day I hear: "Are you a coach?", "Isn't this psychologywhat you do?", "Well, if you are not a coach, then what are you?", etc.My answer is No. ...
Personal Brand and Time
Many people think that creating a personal brand is a one-time project, but in fact it is an ongoingprocess that lasts a lifetime. As Sean Gresh, an American expert from Northwestern University, writes,personal branding is ...
Why Professionals Are Afraid of Personal Brand Audit
In today’s turbulent world, is no longer enough simply being good at your job. In order to stand out,achieve your career goals, earn the income you want, and make an impact, you need to have ...
Why does everyone has personal brand? Including you!
Fortunately, the term "personal brand" is being heard increasingly.However, most people think that it isonly for celebrities, artists or influential figures. In fact, each of us potentially has own unique personalbrand, whether we realize it ...